There has been a disturbance in The Force. I am unsure whether the “mainstreaming” of gaming is simply people becoming accepting or a fault line opening up within the industry. Is gaming culture becoming accepted, or have game developers learned how to craft their games and market them in a way so they aren’t perceived is such a negative light?
I originally watched this clip over at Kotaku just to see some new footage of Gears 3, but what I discovered was that this clip was actually a very well produced segment on how the video game industry operates. It also goes into detail on where the major U.S. players reside, how much games really cost to produce as well as the manpower needed to produce a “AAA” title. Esentially it’s a great intro to the mechanics of the gaming industry. So, if you have a few spare minutes sit back and educate yourself. I must also add that you’ll get to see albino Gears 3 QA testers in their lair playing games while eating toads.